Complete Curriculum Outline

Real Estate Ready™ Professional Development Program

Professional Development That Builds Practical Skills and Awards 30 Hours of Alaska Elective Continuing Education Credit or fulfills your post-licensing requirements.

Whether you're looking to strengthen your legal knowledge, improve transaction management, sharpen your negotiation skills, or reduce professional risk, the Real Estate Ready™ Professional Development and designation Program provides practical education you can apply immediately in your real estate practice.

Explore the complete curriculum below and discover how each lesson is designed to help you become a more knowledgeable, confident, and successful real estate professional.

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Real Estate Ready™

Professional Designation

4

Program Days

7

Course Modules

30

CE Credit Hours or fulfill your sales post-licensing requirement

Alaska

Elective Credit

Program Overview

More Than

Continuing Education

Great real estate professionals never stop learning.

The Real Estate Ready™ Professional Development Program is designed to help both new licensees and experienced Alaska licensees strengthen the practical knowledge, professional judgment, and decision-making skills that contribute to long-term success. While earning the prestigious Courtroom Tested. RER designation.

Rather than presenting unrelated continuing education or post-licensing topics, this curriculum follows the natural progression of a real estate transaction. You'll explore how legal responsibilities, property evaluation, contracts, negotiation, risk management, financing, and closing all work together to create successful outcomes for both clients, brokerages and licensees.

Every lesson is designed with one objective in mind: providing practical knowledge you can apply immediately in your business while also earning 30 hours of Alaska Elective Continuing Education credit or fulfilling the post-licensing requirement for new salespeople.

What You'll Explore

Seven Areas of Professional Practice

License Law

Understand the legal responsibilities, ethical standards, licensee relationships, and Alaska laws that guide professional real estate practice. So you stay out of trouble.

Evaluation & Pricing

Develop stronger pricing strategies, valuation skills, and buyer and seller counseling techniques that lead to effective pricing to sell properties for the best price in the shortest period of time.

Contracts & Agreements

Learn to prepare, negotiate, present and manage contracts that protect your clients while reducing risk, misunderstandings and lawsuits.

Property Management

Strengthen your understanding of leasing, landlord-tenant law, trust accounting, and property management responsibilities so you can help your clients in their long-term investment strategies while increasing your profits.

Negotiation & Counseling

Improve communication, build trust, resolve conflict, and negotiate successful outcomes that helps you establish long-term win-win relationships with your clients to increase your profit. And learn principles that you can apply in your personal relationships and improve your life.

Paperwork & Risk Management

Reduce liability through better documentation learned from over 35 Alaska real estate cases including; disclosures, compliance, and professional procedures so you spend less time dealing with conflicts and more time increasing your bottom line.

Financing & Closing

Understand financing options, closing procedures, settlement statements, and the financial aspects of every transaction so you can understand how to put successful transactions together and increase closing transactions that solve problems other licensees haven't thought of.

Why This Curriculum Is Different

How Each Area of Practice

Connects to the Next

Many continuing education courses focus on meeting a licensing requirement. The Real Estate Ready™ Professional Development Program was designed with a broader purpose: helping real estate professionals strengthen the practical knowledge, professional judgment, and decision-making skills that contribute to long-term success instead of a piecemeal approach that fails to maximize long term success and results.

Practical, Real-World Instruction

Every lesson is designed around the situations real estate professionals encounter every day, providing practical knowledge and techniques you can immediately apply in your business.

Comprehensive Transaction Perspective

Rather than treating each topic as a separate subject, the curriculum follows the natural progression of a real estate transaction, helping you understand how decisions made in one stage affect every stage that follows so your total approach leads to greater success for the licensees and the clients.

Professional Development with Immediate Value

From legal compliance and pricing strategies to negotiation, risk management, financing, and closing, each module is designed to strengthen your professional capabilities while helping you provide a higher level of service to your clients using these courtroom-tested success strategies and experience gain from over 1,200 transactions.

Professional Development That Also Awards Continuing Education Credit

Invest in practical skills that can benefit you throughout your career while earning 30 hours of Alaska Elective Continuing Education credit required for Alaska license renewal or choose to fulfill your salesperson post-licensing training requirement.

Program

1

Day 1

Building the Legal and Practical Foundation

Day One establishes the legal and professional foundation for the remainder of the program. You'll strengthen your understanding of Alaska real estate law while developing the skills needed to accurately evaluate property, advise clients, and make sound pricing decisions leading to more success while establishing a successful long-term real estate practice.

Module 3

License Law

Understanding your legal responsibilities is essential to protecting both your brokerage your clients and your real estate career. This module examines the laws, regulations, and professional standards that govern real estate practice in Alaska and provides practical guidance for meeting your obligations with confidence. It will help you stay out of trouble. You avoid risk and lawsuits while increasing your bottom line.

Curriculum Highlights

  • Consumer Disclosure and Waiver

    Learn when disclosures are required, how licensee relationships are established, and how to properly explain representation options to consumers while you establish a long-term professional practice to grow your business effectively long term.

  • Ethics and Professional Conduct

    Review the ethical standards expected of real estate professionals and how ethical decision-making strengthens client trust and reduces liability while increasing referrals and long-term profit.

  • Alaska Real Estate Recovery Fund

    Understand how the Recovery Fund protects consumers, when claims may arise, and what licensees should know about their responsibilities.

  • Confidentiality

    Learn your duties to protect confidential client information during and after a transaction, to build trust and enhance relationships and recognize situations where disclosure is required by law.

  • Conflicts of Interest

    Identify potential conflicts of interest, understand disclosure requirements, and recognize situations that require informed client consent and documentation to demonstrate your adherence to the law for the customer’s benefit to build long-term client relationships.

  • Alaska Statutes and Regulations

    Gain a practical understanding of the statutes and regulations that govern real estate licensing, professional conduct, licensee relationships, and brokerage operations.

Module 5

Evaluation and Pricing

Successful pricing requires more than comparing recent sales. This module develops the skills needed to evaluate property, interpret market conditions, and help buyers and sellers make informed pricing decisions while you build trust and sell properties more quickly.

Curriculum Highlights

  • Professional Property Showing

    Develop effective showing techniques, identify property features that influence value, and improve buyer and seller consultations so you close more sales and deliver what the consumer is looking for while building your reputation.

  • Comparative Market Analysis (CMA)

    Learn the step-by-step process for preparing a CMA and selecting comparable properties that support accurate pricing recommendations so you can help both buyers and sellers and build your referral business because they recognize your skill.

  • Three Approaches to Value

    Understand the Sales Comparison, Cost, and Income Approaches to value and when each method is most appropriate.

  • Pricing Strategies

    Explore how market conditions, inventory levels, financing, and buyer demand influence pricing decisions and marketing success so you sell more houses more quickly.

  • Marketing Buyers and Sellers

    Learn how pricing, property condition, and market positioning work together to attract qualified buyers and achieve successful outcomes while you build your long-term practice and each year your business grows.

  • Property Research and Data Verification

    Develop research techniques for verifying ownership, property characteristics, legal descriptions, zoning, and other information that supports accurate representation and reduces the risk of misrepresentation while building consumer confidence to increase successful sales.

Program

2

Day 2

Contracts, Agreements, and Property Management

Day Two focuses on two of the most important responsibilities of every real estate professional: preparing legally sound agreements and effectively managing real property. You'll strengthen your understanding of the contracts that drive real estate transactions while gaining practical knowledge of property management, leasing, trust accounting, and landlord-tenant relationships.

Module 1

Contracts and Agreements

Every successful real estate transaction depends on properly prepared contracts and clear documentation. This module examines the agreements used throughout the transaction process, helping you understand how to prepare, present, negotiate, modify, and manage contracts while protecting your clients' interests and reducing legal risk. Properly drafted contracts that clearly demonstrate the party's intent result in fewer transactions falling through and fewer disputes and disagreements, which leads to increasing your long-term real estate practice success.

Curriculum Highlights

  • Purchase and Sale Agreements

    Understand the purpose and structure of common Alaska purchase and sale agreements, including the essential provisions that create an enforceable contract and avoid risks and disputes, making your transaction smoother and successful so your business grows.

  • Additional Transaction Documents

    Review the supporting documents commonly used throughout a transaction and learn when each document is appropriate helping your professionalism deliver the best results for you and your clients.

  • Addenda and Amendments

    Learn how to properly modify existing agreements, distinguish between addenda and amendments, and maintain legally binding contracts that deliver the results your clients are looking for so they can recommend you to their friends and relatives and increase your profits.

  • Counteroffers and Negotiation

    Understand how counteroffers affect contract formation, acceptance, rejection, and the negotiation process making sure you don't make mistakes that lead to lawsuits and misunderstandings.

  • Contingencies

    Explore financing, inspection, appraisal, title, sale-of-property, and other contingency provisions that help protect buyers and sellers so you eliminate surprises and upsets to grow long-term win-win relationships.

  • Multiple Offers and Backup Offers

    Develop practical strategies for handling competitive offer situations while maintaining professionalism, fairness, and legal compliance ensuring all parties feel your professionalism merits them recommending their friends and relatives to you for additional referral business.

  • Residential, Land, and Commercial Transactions

    Recognize how contracts and transaction requirements vary among residential, vacant land, and commercial real estate so you don't use the wrong documentation that can cause problems and risk.

  • Personal Service Agreements

    Examine the agreements that establish professional relationships between licensees, their brokerage and their clients. You will understand key provisions to eliminate misunderstandings.

  • Buyer Representation and Listing Agreements

    Review buyer representation agreements, seller listing agreements, compensation provisions, and the documentation that establishes licensee Relationships and minimizes misunderstanding while maximizing expectations so you can grow your business and increase referrals. You can listen to the role play so you'll know how to present these agreements effectively.

  • Lease Purchase Options

    Understand lease purchase and lease option agreements, their advantages and risks, and situations where these specialized agreements may be appropriate for you to offer solutions while increasing your bottom line and client satisfaction.

Module 2

Property Management

Property management requires a unique combination of legal knowledge, financial responsibility, and effective communication. This module introduces the laws, agreements, and procedures involved in managing residential and commercial property while helping you understand your responsibilities to both property owners and tenants.

Curriculum Highlights

  • Alaska Landlord-Tenant Act

    Develop a practical understanding of the laws governing rental relationships, tenant rights, landlord responsibilities, and statutory compliance enhancing your ability to increase investment commissions and management fees.

  • Rental, Leasing, and Occupancy Requirements

    Review residential and commercial leasing practices, occupancy issues, lease administration, and day-to-day property management responsibilities helping you increase your value to your clients by giving them answers and taking the surprises and stress out of their property management business.

  • Fair Housing Requirements

    Understanding federal and state fair housing laws, protected classes, prohibited practices, and strategies for maintaining compliance help you and your clients avoid penalties and fair housing actions leading to detrimental consequences.

  • Service and Support Animals

    Learn the legal requirements surrounding reasonable accommodations, assistance animals, and housing provider responsibilities so you don't walk into a trap with significant fines and penalties.

  • Associations and Cooperatives

    Explore the operation of condominium associations, homeowners’ associations, and cooperative ownership structures, along with the documents that govern them to increase your effectiveness in advising clients and avoiding problems that lead to transaction failure.

  • Property Management Agreements

    Review personal service agreements, property management contracts, and lease listing agreements that establish the relationship between owners and property managers which reduces stress while increasing success for both the licensee and the brokerage.

  • Security Deposits

    Learn proper procedures for collecting, accounting for, transferring, and returning security deposits in accordance with Alaska law to avoid penalties.

  • Trust Accounting

    Understand the handling of client funds, trust account requirements, recordkeeping standards, and the importance of financial accountability minimizing brokerage risk while increasing success.

  • Notices and Evictions

    Examine the legal procedures for notices, lease violations, termination of tenancy, and eviction, while understanding the importance of following statutory requirements.

Program

3

Day 3

Negotiation and Client Counseling

Exceptional real estate professionals do more than prepare contracts. They understand people. Day Three focuses on developing the communication, counseling, and negotiation skills that help build trust, resolve conflicts, and create successful outcomes for buyers and sellers throughout the transaction this leading to effective growth of your long-term business and the value licensees deliver to their clients.

Module 10

Negotiation and Counseling

Successful negotiation begins long before an offer is presented. This module explores the principles of effective communication, client counseling, and principled negotiation, helping you better understand client motivations, build stronger relationships, and navigate even the most challenging transactions with professionalism and confidence so you deliver better service that leads to long-term growth of your real estate practice.

Curriculum Highlights

  • Principled Negotiation

    Learn proven negotiation strategies that focus on collaboration, problem-solving, and creating mutually beneficial outcomes rather than positional bargaining that leads to win-win relationships, less stress, and better long-term profits and relationships.

  • Understanding Client Motivations

    Discover how to identify the goals, concerns, priorities, and decision-making factors that influence buyers, sellers, and other parties throughout the transaction this helps you save time and create solutions for your clients that lead to their respect and appreciation of your services.

  • Building Trust and Credibility

    Explore techniques for establishing confidence, strengthening professional relationships, and becoming a trusted advisor throughout the buying and selling process increasing your value and referrals and long-term business success.

  • Effective Communication and Counseling

    Develop stronger listening skills, ask more meaningful questions, and learn how to counsel clients through important decisions while managing expectations and reducing misunderstandings this helps you deliver results more quickly, saving your time while increasing customer appreciation.

  • Persuasion and Influence

    Understanding how ethical persuasion, preparation, and clear communication can help move negotiations toward successful agreements while maintaining strong client relationships satisfying both sides of the transaction more quickly leads to greater success with less stress.

  • Power Dynamics in Negotiation

    Recognize how timing, market conditions, available information, financing, motivation, and alternatives influence negotiating leverage and decision-making help support win-win relationships and more fun.

  • Offers, Counteroffers, and Objections

    Learn practical techniques for presenting offers, responding to counteroffers, overcoming objections, and maintaining productive negotiations during challenging situations so you increase your sales more dramatically.

  • Conflict Resolution

    Develop strategies for resolving disagreements, reducing tension, and keeping transactions moving forward while protecting your clients' interests and building long-term trust, which leads to multiple transactions over the long term.

  • Creating Win-Win Outcomes

    Learn how successful negotiators identify opportunities that satisfy the interests of all parties while maintaining professionalism and long-term relationships, win-win relationships leading to multiple transactions and better relationships with your clients.

  • Professional Representation

    Strengthening your ability to advocate for your clients while maintaining ethical standards, legal compliance, and respect for all parties involved in the transaction, your professionalism increases your positive reputation, leading to better transactions, both now and in the future.

Program

4

Day 4

Risk Management and Successful Closings

Day Four brings together the final stages of the real estate transaction by focusing on risk management, professional documentation, financing, and closing. You'll learn practical strategies for reducing liability, protecting your clients, complying with legal requirements, and guiding transactions through a successful closing. Fewer problems means you achieve a higher level of success and enjoyment in your professional practice.

Module 4 — Part 1

Paperwork and Risk Management — Disclosures & Environmental

Effective risk management begins with recognizing potential problems before they become costly disputes. This module examines the disclosures, environmental issues, and legal responsibilities that real estate professionals encounter throughout the transaction while emphasizing proper documentation and informed client communication gained from over 35 Alaska real estate cases. You can avoid career-ending lawsuits and financial risk for you, your brokerage, and your clients.

Curriculum Highlights

  • Mandatory Property Disclosures

    Review Alaska's disclosure requirements and understand the importance of accurately identifying and communicating material facts that may influence a buyer's decision, so you avoid disputes and lawsuits and failed transactions and grief.

  • Stigmatized Properties

    Examine legal considerations involving properties affected by events or conditions that may impact marketability but are not physical defects. You can avoid upsetting clients with facts they will later discover that could reduce your long-term business success.

  • Environmental Issues

    Gain an overview of common environmental hazards that may affect real property and understand when additional investigation or professional consultation is appropriate and when it may be time for your client to walk away because the cost could be too great and would make the transaction a nightmare for you, you're a brokerage and your clients.

  • Methamphetamine Contamination

    Learn to recognize the issues associated with former methamphetamine laboratories and contamination, disclosure responsibilities, and potential health concerns which could lead to hundreds of thousands of dollars of damages.

  • Lead-Based Paint

    Review federal disclosure requirements, inspection recommendations, and risk reduction practices for properties built or permitted before 1978 remove costly surprises that could occur for you and your clients.

  • Radon

    Understand the potential health risks associated with radon gas, testing options, and disclosure considerations to protect your clients' family and long-term interests.

  • Mold and Moisture Intrusion

    Recognize common moisture-related conditions, potential property damage, and methods for reducing liability through proper disclosure to avoid client upset.

  • Asbestos

    Learn where asbestos may be found, the concerns surrounding its disturbance, and the importance of referring clients to qualified experts to avoid lawsuits.

  • Underground Storage Tanks

    Review common sources of underground storage tank contamination, their effect on real estate transactions, and the importance of proper investigation increasing your professionalism and client confidence and commitment.

  • Groundwater Contamination

    Review common sources of groundwater contamination, their effect on real estate transactions, and the importance of proper investigation.

  • Zoning Regulations

    Understand how zoning classifications and land-use regulations influence property ownership, development, and intended use helping you advise your clients on potential opportunities and risk.

  • Covenants, Conditions, and Restrictions (CC&Rs)

    Learn how private land-use restrictions can affect ownership rights, property improvements, and future use of the property so you don't walk your clients into a trap which leads to upset lawsuits and long-term damage.

Module 6

Financing and Closing

A successful transaction depends on understanding the financial and procedural steps that bring a contract to closing. This module examines mortgage financing, settlement statements, closing costs, and the closing process while helping licensees confidently guide buyers and sellers through one of the most important stages of every transaction.

Curriculum Highlights

  • Financing Fundamentals

    Develop a practical understanding of mortgage financing and the role financing plays in successful real estate transactions helping your clients in choosing the right financing increases your success in closing transactions and building a positive long-term working relationship with your clients, leading to additional transactions and referrals.

  • Pre-Approval vs. Pre-Qualification

    Understand the differences between pre-qualification and pre-approval, and how each affects buyer readiness and seller confidence, this helps you increase sales and get your offers accepted by strengthening your professional reputation.

  • Good Faith Estimates and Loan Disclosures

    Review the purpose of lender cost estimates and understand how financing disclosures help buyers evaluate loan options ensuring your clients get the best loan that works for them at the lowest cost leads to referral business as they recommend you to their friends and relatives.

  • Loan Programs

    Compare Conventional, FHA, VA, and other common financing options, including the advantages and limitations of each. Your clients get the best value, which leads to return business.

  • Internet Lending

    Examine the benefits and potential challenges associated with online mortgage lenders and understand how lender selection can influence transaction timelines. Avoiding delays can cost you business so making sure your clients understand all of the impacts of using other than a local lender

  • Settlement Statements

    Learn how to review settlement statements, verify charges and credits, and help clients better understand their closing costs while you ensure that the costs are allocated properly to avoid mistakes, to increase your reputation for being detail-oriented for your client's interest.

  • Seller Net Proceeds

    Calculate estimated seller proceeds and explain how commissions, loan payoffs, taxes, and closing expenses affect the seller's bottom line. Their comfort with the accuracy of the numbers leads to greater success for you and your brokerage.

  • Loan Costs and Closing Expenses

    Review the various fees associated with mortgage financing and understand how costs may differ among loan programs and lenders. Being alert to accurate closing costs can save your clients money and build your positive relationship for long-term success in multiple transactions with them.

  • Security Deposit Transfers and Rent Prorations

    Learn how to properly account for tenant security deposits, prepaid rents, and prorated expenses when transferring income-producing property.

  • The Closing Process

    Follow the transaction from final document preparation through recording, funding, and successful transfer of ownership. Taking away the surprises means less stress in the transaction and happier long-term clients.

  • Alaska's Good Funds Law

    Understand the requirements for disbursing funds and the importance of complying with Alaska's Good Funds Law. This helps avoid client upset by being accurate about when they can begin to move in.

  • Predatory Lending Practices

    Recognize unethical lending practices, understand common warning signs, and help clients make informed financing decisions. Helping your clients avoid predatory lending practice leads to a much closer relationship and a longer-term win-win practice.

Real Estate Ready Badge

Upon Completion

Congratulations!

Upon completing the Real Estate Ready™ Professional Development Program, you'll have explored every major stage of a real estate transaction — from legal compliance and property valuation to contracts, negotiation, risk management, financing, and closing. More importantly, you'll have strengthened the practical knowledge and professional judgment needed to better serve your clients, reduce risk, and continue building a successful real estate career on a solid foundation while earning 30 hours of Alaska Elective Continuing Education credit or fulfilling your sales post-licensing requirement.

Prepare with Purpose

Practice with Confidence

Become Real Estate Ready™

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